The BCCI is looking for bids by September 16, 2025, to sponsor Team India's title, following Dream11's withdrawal because of the Online Gaming Act 2025. Crypto and real money gambling businesses are prohibited from bidding. Details about the most recent breaking news.
Essential Details
• The IEOI must be purchased by September 12, 2025, and the bid must be submitted by September 16, 2025.
• Reason for New Bids: Dream11's sponsorship of ₹358 crore was dismissed since real money gaming platforms were prohibited under the Promotion and Regulation of Online Gaming Act 2025.
• Exclusions: Businesses involved in real money gaming and cryptocurrencies, as well as those involved in alcohol, tobacco, and betting, are not permitted to bid.
• The BCCI's financial target for 2025–2028 is ₹450 crore, which will cover about 140 matches (₹1.5 crore for ICC or ACC matches, and ₹3.5 crore for bilateral matches).
• Context: Dream11's departure comes after the Online Gaming Act 2025, which has an effect on the fantasy sports sector by banning real-money gaming services and associated advertisements.
Why It Is Important
Team India's front-of-jersey sponsorship is a powerful example of worldwide branding. The BCCI is in a race against time to find a new sponsor for the Asia Cup, which begins on September 9, 2025. Stricter respect to Indian regulations is shown in the exclusion of gambling and cryptocurrency companies, which might change the sponsoring landscape of cricket.
What comes next?
Major corporations like Tata, Jio, and Adani will likely compete strongly, and the BCCI's strict bidding procedure will guarantee openness. Watch this space for updates after September 16.
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